Why Digital Transformation Is More Important Than Ever

Growing a digital business is essential for virtually every enterprise across every industry.

Large enterprises and small businesses alike are digitizing their internal and customer-facing processes and services to increase efficiency, scale their businesses, and collect meaningful data. Even though the vast majority of companies—91 percent—that use data and analytics have experienced increases in revenue.The studies shows digitally transforming their processes were customer experience, operational processes, and business models. 

From Microsoft’s viewpoint, it is a combination of technology, people and processes that are put in place to create a continuous cycle of value for the organization. It is not all just about technology or about digitizing an existing process.

However, a not-so-small subset of companies still lags behind and this will be a huge differentiator between these organizations and their competitors as they rush to play catch up. 

                                        

Digital transformation is often most challenging when it comes to scaling change, reinventing processes, and choosing a relevant approach.Over the past years, the business has been transforming itself, it started slow, as is common with many of these changes. You have to get the right people in the right room.

A repeatable process for transformation at scale

Some organizations have found early success by ring-fencing their digital operation.Maintaining the unit’s independence limits its impact on the rest of the business. It’s not always practical to fold a  business into a digital division In these instances, companies may find that the best way to scale those investments is to slice the individual pieces into separate businesses. Scaling digital models across the business is a high-risk endeavor, which explains why so many organizations struggle with it.

Leading a digital transformation starts with understanding your people

You have to tailor your leadership style based on the people you’re working with. We try to have diversity of thought among our leaders. 

In order to fully transform their company digitally and ensure success,

           1.  Make data and analytics a top company priority

           2. Design digital transformation around business goals

           3.Take an enterprise-wide approach

           4.Expand the role of IT

           5.Transform talent acquisition

           6.Prioritize employee-friendly processes

The growing interest and adoption of digital transformation by the business world has created new opportunities for IT leadership. 

What’s more, the technology landscape constantly changes and there’s a high likelihood that this time next year, companies will seek people with an entirely different set of skills.

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